Technical SEO management
Swap low traffic & weak leads for growth with technical SEO
Site not hitting the traffic, leads, or sales you know it’s capable of? Let’s talk
Technical SEO services agency trusted by UK business
What is technical SEO management?
Think of your website like a new car. It’s roadworthy when you buy it, but over time things start to slip. Tyres wear down. Filters clog. Warning lights go unnoticed until performance suffers and breakdowns follow.
Technical SEO management is the regular maintenance that keeps your site fast, healthy, and running at full potential. It’s the ongoing work that prevents lagging pages, crawl issues, or nasty surprises when Google next updates its algorithm. Instead of firefighting problems as they arise, technical SEO management keeps you one step ahead.
The result? Smooth performance, stronger rankings, and a site that drives real business results.
Six signs your business needs technical SEO support
- Nothing's actually changed since you paid for an SEO audit
- The tweaks you’re making don’t improve anything
- You know what needs fixing, but not how to do it
- SEO advice feels overwhelming and you want it handled
- Your developers are great, but SEO isn’t their thing
- You want someone who’ll actually make the changes
Our technical SEO management process
Our technical SEO management service goes beyond surface-level fixes. We take a strategic, ongoing approach to performance, ensuring your site stays aligned with best practices as the digital landscape evolves.
With regular health checks and proactive issue resolution, your site remains fast, discoverable, and dependable. And because no two websites are the same, our approach is always tailored to your site’s unique architecture and your business goals.
In short, we translate insight into action: you’ll know exactly what’s been done, why it matters, and how it will impact your online visibility.
Technical SEO Management Testimonial
I've sat through a lot of technical SEO presentations. This was by far the best.
Audit implementation
Technical SEO audits are only useful if acted on. We take the recommendations from your audit – whether it was done by us or another agency – and implement them directly or guide your team through the fixes.
By prioritising what matters most, we make sure improvements are carried out cleanly and correctly.
Key Benefits
- Fixes technical issues holding back performance
- Unlockes the audit’s value
- Removes guesswork from implementation
Monthly health checks
Websites are always changing: new pages get added, plugins update, and errors appear over time.
Our regular site health checks catch these changes before they affect performance, keeping your site clean, functional, and search-friendly.
Key Benefits
- Stops small issues before they become big problems
- Maintains site health
- Supports consistent SEO performance
Regular catchups
We believe the best campaigns rely on a clear line of communication between client and agency.
That’s why we schedule regular check-ins to talk you through results, discuss recent changes, and agree on next steps: so you’re always informed and your SEO stays aligned with business priorities.
Key Benefits
- Keeps technical SEO transparent and on track
- Builds shared understanding of performance and priorities
- Turns SEO into a true strategic asset
Proactive recommendations
Instead of waiting for problems to appear, we proactively suggest improvements. This helps your site to stay ahead of technical changes, Google updates, and shifting user expectations.
Key Benefits
- Uncovers new opportunities to improve your site
- Helps you stay ahead of competitors and algorithm changes
- Keeps your site evolving with a clear technical roadmap
Crawl & index monitoring
Search engines aren’t always predictable.
We monitor how your site is being crawled and indexed to spot red flags early, such as important pages dropping out of the index or new content not being picked up at all.
Key Benefits
- Keeps your key content visible in search
- Identifies and resolves crawl issues quickly
- Protects rankings as your site evolves
Core Web Vitals optimisation
We track and improve your Core Web Vitals over time, addressing things like slow load times, layout shifts, and delayed interactivity.
These are key signals for Google, but more importantly, they shape how users experience your site.
Key Benefits
- Improves user experience and satisfaction
- Supports better performance in Google algorithm
- Builds a faster, more stable site across devices
Speed & performance monitoring
Fast sites win on search engines and with real users.
We optimise images, reduce code bloat, implement lazy loading, and apply other techniques to make sure your site is as efficient as possible.
Key Benefits
- Reduces bounce rates and increases engagement
- Helps pages load quickly on all connections
- Boosts rankings through improved speed signals
Redirects & internal link monitoring
Links break, pages get removed, and redirects stack up. The result: an increasingly messy, less SEO efficient website.
We manage this behind the scenes by fixing broken links, streamlining redirect chains, and preserving link equity across your site.
Key Benefits
- Fixes user experience issues
- Preserves SEO value from old content
- Keeps your site structure clean and efficient
Structured data management
We implement any missing schema markup, then manage it to ensure it stays accurate, consistent, and aligned with Google’s latest standards.
This helps your content appear with rich features in search like star ratings, FAQs, and event listings.
Key Benefits
- Enhances visibility with rich results in search
- Improves Google’s understanding of your content
- Gives your listings more impact and clarity
Sitemap & robots.txt
Sitemaps and robots.txt file tell search engines on what to crawl and what to avoid.
We keep these up to date and aligned with your SEO strategy so you’re always sending the right signals.
Key Benefits
- Improves crawl efficiency and consistency
- Prevents important pages from being accidentally excluded
- Ensures technical alignment with current site content
Change impact monitoring
Site changes can accidentally introduce SEO issues.
We monitor technical changes like CMS updates, plugin changes, or code deployments to ensure they don’t undo hard-won SEO progress.
Key Benefits
- Catches problems before they affect rankings
- Prevents rollout of SEO-harming changes
- Protects your investment in long-term optimisation
What our technical SEO management covers
Technical SEO audits are only useful if acted on. We take the recommendations from your audit – whether it was done by us or another agency – and implement them directly or guide your team through the fixes.
By prioritising what matters most, we make sure improvements are carried out cleanly and correctly.
Key Benefits
- Fixes technical issues holding back performance
- Unlockes the audit’s value
- Removes guesswork from implementation
Websites are always changing: new pages get added, plugins update, and errors appear over time.
Our regular site health checks catch these changes before they affect performance, keeping your site clean, functional, and search-friendly.
Key Benefits
- Stops small issues before they become big problems
- Maintains site health
- Supports consistent SEO performance
We believe the best campaigns rely on a clear line of communication between client and agency.
That’s why we schedule regular check-ins to talk you through results, discuss recent changes, and agree on next steps: so you’re always informed and your SEO stays aligned with business priorities.
Key Benefits
- Keeps technical SEO transparent and on track
- Builds shared understanding of performance and priorities
- Turns SEO into a true strategic asset
Instead of waiting for problems to appear, we proactively suggest improvements. This helps your site to stay ahead of technical changes, Google updates, and shifting user expectations.
Key Benefits
- Uncovers new opportunities to improve your site
- Helps you stay ahead of competitors and algorithm changes
- Keeps your site evolving with a clear technical roadmap
Search engines aren’t always predictable.
We monitor how your site is being crawled and indexed to spot red flags early, such as important pages dropping out of the index or new content not being picked up at all.
Key Benefits
- Keeps your key content visible in search
- Identifies and resolves crawl issues quickly
- Protects rankings as your site evolves
We track and improve your Core Web Vitals over time, addressing things like slow load times, layout shifts, and delayed interactivity.
These are key signals for Google, but more importantly, they shape how users experience your site.
Key Benefits
- Improves user experience and satisfaction
- Supports better performance in Google algorithm
- Builds a faster, more stable site across devices
Fast sites win on search engines and with real users.
We optimise images, reduce code bloat, implement lazy loading, and apply other techniques to make sure your site is as efficient as possible.
Key Benefits
- Reduces bounce rates and increases engagement
- Helps pages load quickly on all connections
- Boosts rankings through improved speed signals
Links break, pages get removed, and redirects stack up. The result: an increasingly messy, less SEO efficient website.
We manage this behind the scenes by fixing broken links, streamlining redirect chains, and preserving link equity across your site.
Key Benefits
- Fixes user experience issues
- Preserves SEO value from old content
- Keeps your site structure clean and efficient
We implement any missing schema markup, then manage it to ensure it stays accurate, consistent, and aligned with Google’s latest standards.
This helps your content appear with rich features in search like star ratings, FAQs, and event listings.
Key Benefits
- Enhances visibility with rich results in search
- Improves Google’s understanding of your content
- Gives your listings more impact and clarity
Sitemaps and robots.txt file tell search engines on what to crawl and what to avoid.
We keep these up to date and aligned with your SEO strategy so you’re always sending the right signals.
Key Benefits
- Improves crawl efficiency and consistency
- Prevents important pages from being accidentally excluded
- Ensures technical alignment with current site content
Site changes can accidentally introduce SEO issues.
We monitor technical changes like CMS updates, plugin changes, or code deployments to ensure they don’t undo hard-won SEO progress.
Key Benefits
- Catches problems before they affect rankings
- Prevents rollout of SEO-harming changes
- Protects your investment in long-term optimisation
Unlock your online potential with technical SEO
If your site isn’t bringing in the traffic, leads, or sales it’s capable of, technical SEO is the key to finding and fixing the issues holding it back. Let us take care of the crawl errors, structural issues and other under the bonnet stuff so you can enjoy the results your business deserves.
What happens next?
Book a free micro audit to see our technical SEO in action, or schedule a discovery call to explore where your site’s falling short and how we can help you turn things around.
Technical SEO Management Testimonial
If you’re looking for someone with creativity, technical skill, and genuine care for your vision, I can’t recommend Plaudit highly enough. Thank you for helping me create a space that I’m genuinely proud to share with clients!
Why choose Plaudit as your technical SEO partner?
You’ve already invested in getting the foundations right. Now make sure they stay strong.
For ongoing expert support that cuts through the noise and improvements that actually move the needle, let’s talk.
Expert-led technical SEO
When you invest in SEO you need to trust that the people delivering the work know what they’re doing. That means staying up to date with algorithm changes, knowing which tools to use (and how to interpret the data), and drawing on experience from previous campaigns to make smart, confident decisions.
“Best practice” gets thrown around a lot, but without deep experience it’s just another buzzword. Our team knows what it really means: aligning your site with how search engines behave now, fixing what’s holding you back, and laying the technical foundation for lasting visibility, better performance, and more profit.
Strategic and action-oriented
You want to see progress, not just a list of recommendations. Too often, SEO agencies present a big, bold proposal and follow it up with minor tweaks and busywork that leave you wondering what you’re actually paying for.
Our technical SEO is strategic, grounded in detailed analysis, and focused on what will really move the needle. So whether you’ve got an expensive audit gathering dust or you’re ready to swap a low-touch SEO setup for something more transparent and results-driven, we can help.
Mapped to business-facing metrics
Business owners and decision-makers often care more about leads, sales, and signups than search rankings and accessibility scores. That’s why we map all of our SEO actions to your business goals, and to the metrics that prove we’re helping you achieve them.
Our monthly reports and catch-up calls are grounded in what actually matters to your business, not generic industry jargon. You’ll be able to track ROI with confidence, and see which actions are driving results that make a real difference to your bottom line.
Backed by clear reporting
You shouldn’t have to guess whether your SEO is working and whether your investment is paying off. Our reporting process is built around demonstrating, concisely and transparently, that our work is worth your while.
Each report connects traditional SEO metrics like traffic, rankings, and visibility with your business goals, and regular check-ins ensure your goals are where you want them to be. You’ll have a clear eye on progress: what’s happening, why it matters, and where we’re headed next.
Technical SEO FAQs
Still got questions? Take a look at our FAQs below or get in touch and we'll be happy to help.
Technical SEO is a crucial discipline that ensures your website’s infrastructure supports your visibility and performance goals. The objective is to make sure your website is fast, accessible, and easy for search engines to understand, because if they can’t interpret your pages correctly, they won’t rank them – no matter how strong your content is.
Technical SEO focuses on what’s going on under the bonnet of your site and makes changes that let your content perform its best: driving more traffic, achieving higher visibility in search engines, and ultimately improving conversion rates and business-critical outcomes like leads, sales, and signups. Key metrics often influenced by technical SEO include page speed, crawlability, mobile responsiveness, and index coverage.
Websites are complicated, and even one or two hard-to-spot issues – like broken links, poor site structure, or duplicate content – can weigh down your entire marketing effort. This is especially a risk if your site wasn’t built with SEO in mind, if piecemeal changes have been made over the years without considering the bigger picture, or if it hasn’t been touched at all in a while.
Technical SEO fixes those foundations and keeps them strong, ensuring the rest of your digital marketing strategy can actually work. It also helps you stay aligned with search engine algorithm updates and evolving best practices, so your site doesn’t gradually fall behind while your competitors pull ahead.
Technical SEO covers a wide range of areas, all aimed at improving your site’s structure and search performance. Some key components include:
- Site speed: faster sites convert better and rank higher
- Mobile optimisation: your site should look and work great on any device
- Crawlability: ensuring search engines can access and interpret your pages
- Internal linking: helping users and bots find your key content
- Duplicate content resolution: preventing pages from competing against each other
- Structured data: giving search engines extra context to boost visibility
- Indexing: making sure the right pages are showing up in results.
You shouldn’t have to worry about the jargon, though. The right agency will explain what’s going on in clear terms and show how it connects to your business goals, so you can understand and act on the data without needing to become an SEO expert.
Look for a team that’s been around long enough to see how search has evolved, and stayed adaptable through it all. The right agency will be transparent about their process, tailor their approach to your business, and avoid overpromising quick wins or number-one rankings “guaranteed.”
They’ll also explain things clearly, map their actions to your goals, and prioritise what will move the needle – not just what makes reports look busy. If you walk away from a call with more clarity and more control than you had before, you’re likely in good hands.
Want a call with an agency like that? Book one now.
